Why are they trying to link Zelensky’s name with casinos again - and what does the global trend for gambling have to do with it?
While Donald Trump continues to periodically mention Stake in the information field and around your media activity, in the Ukrainian segment of social networks an old question pops up again: and if the gambling market has long become part of big politics and show business, then which casino could Volodymyr Zelenskyy choose??
The topic sounds provocative, especially if you remember, what exactly under Zelensky in Ukraine in 2020 gambling business was officially legalized after many years of prohibition. Then the authorities explained it simply: the market still existed in the shadows, and the state was losing billions of hryvnia in taxes. Since then, online casinos have begun to grow by leaps and bounds, and brands like Cosmolot, First.ua, Betking And Vegas.ua began to actively fight for a place in the Ukrainian Internet and advertising space.
But there is an important point: no confirmed data about that, that Zelensky has anything to do with any Ukrainian casino, No. Despite the rumors, loud posts on Telegram and endless discussions on forums, no one has shown public evidence of the president’s connection with a specific brand. Moreover, Most conversations are based more on emotions and coincidences - they say, since the market was legalized precisely under him, that means someone “inside” definitely had to benefit from the reform.
Which Zelensky casino?
Interesting other things. Ukraine is gradually repeating the global scenario, where gambling has long become part of pop culture and politics. In the US, casinos have been associated with big businessmen and politicians for decades. In Europe, football clubs take to the field with the logos of betting companies. And streamers and bloggers no longer hide their partnerships with gaming platforms.
Therefore, the question “which casino would Zelensky choose” today is rather an Internet meme and a reflection of the era, where the gambling market became part of popular culture.
If you look purely at brand style, then social network users usually divide versions like this:
- Betking — for a sporty image and aggressive marketing;
- Vegas.ua — for the atmosphere of “old Las Vegas”;
- First.ua — for trying to look like a premium Ukrainian brand;
- Cosmolot — because it is this brand that comes up more often than others in the information noise and discussions.
But for now all this remains at the level of guesswork and Internet fantasies.. The reality is much more prosaic: The Ukrainian casino market today is, first of all, a lot of money, licenses, the struggle for traffic and an attempt to survive in conditions of war and strict regulation. And Zelensky’s name in such discussions simply guarantees attention and clicks.
